Market Immersion

Vietnam,
experienced firsthand.

Most advisors send you a report. We take you into the market.

Stratburg designs and leads bespoke Market Immersion programmes for executives, investors, boards, government delegations, and academic institutions. From the moment you land to the moment you depart, we handle everything so you spend your time in the right rooms, not navigating logistics.

What a Stratburg Immersion Looks Like

From the airport to the boardroom

We meet you at HAN or SGN with fast-track airport assistance and private transfer, brief you on the day ahead, and have you in your first meeting before most visitors have cleared immigration.

Executive and investor briefings

Tailored briefings on Vietnam’s business environment, regulatory landscape, investment climate, and sector-specific dynamics, delivered by senior practitioners who have lived and worked in Vietnam.

Government and ministry engagement

Direct introductions and accompanied meetings with ministries, government agencies, and provincial authorities. We prepare you beforehand and debrief you after every engagement.

Industrial zone and factory visits

On-the-ground visits to Vietnam’s key industrial zones, special economic zones, and manufacturing facilities across provinces including Đồng Nai, Hải Phòng, Bắc Ninh, more. We coordinate access, accompany the delegation, and provide contextual briefings.

University and academic engagements

Guest lectures, panel discussions, and executive education sessions for universities and business schools on Vietnam’s economy, trade policy, and investment landscape.

Beyond Business

Vietnam is more than a market.

The best way to understand a country is to experience it properly. A Stratburg immersion can include a visit to a Hội An tailor on arrival with your suit measured on day one and ready before you fly out, a sunset cruise on Hạ Long Bay between programme days, a private food tour through Hà Nội’s Old Quarter, or a briefing over cà phê trứng. Cultural context is not a distraction from the work — it is part of understanding how Vietnam operates. We handle local transportation, restaurant reservations, hotel recommendations, and every logistical detail that sits between you and a productive visit.

Who We Work With

  • Multinationals assessing Vietnam entry
  • Private equity and venture capital investors conducting on-the-ground due diligence
  • Economic development organisations bringing investor delegations to Vietnam
  • Embassies and trade offices organising business missions
  • Universities and research institutions seeking expert briefings
  • Vietnamese companies preparing leadership for international expansion

Why Stratburg

We are based in Hanoi.

We know the ministries, the industrial zones, the right people in the right provinces, and the best tailor in the Old Quarter.

Every programme draws on our market intelligence, government affairs, and entry strategy capabilities.

Clients leave with a clear picture of what Vietnam means for their organisation.

Vietnam, experienced firsthand.